High demand with few options has led to “black box” in the contract manufacturing, or “coman,” space, according to Carlos Barroso, founder & president, CJB and Associates. This has left brands who want to find a manufacturing partner in the dark. Contract manufacturing in the food and beverage space involves a CPG brand hiring a third party to make and package a product. Sometimes, contract manufacturers are involved in product development as well. As Barroso notes in this video interview with Sandy Almendarez, vice president, content, SupplySide, the pandemic heighted the scarcity of capacity in the contract manufacturing space. Yet, there is hope for brands who need to find a manufacturing partner.
In this video, Barroso also provides:
- Insight into why Barroso combined plant-based and technology to create Plantasia Foods
- A look at his storied career with R&D roles at PepsiCo, Procter & Gamble and Campbell’s
- “If they made it, and you ate it, I had the R&D” and other fun catchphrases
Barroso will present more on finding and working with a contract manufacturing company in the natural food and beverage space at the SupplySide West/Food ingredients North America session “Basics of food & beverage product development,” 9-11 a.m Thursday, Nov. 3. Click here to register. This session is underwritten by Shanghai Freemen and Ottera.
This video was recorded onsite at Natural Products Expo East in Philadelphia.
