Formulating for the keto consumer – deep dive

Over the last few years, the keto diet, which shuns grains and sugars in favor of protein and fat, has turned into a lifestyle. Utilizing ingredients such as MCT oil, alternative flours made from soy and nuts, and plant proteins, formulators are able to bring delicious, keto-friendly products to the masses. Still a niche market, opportunity abounds for even more innovation and growth for brands big and small.