Clean label innovation in the bakery aisle – digital magazine

Consumers, especially during times of unrest, desire the indulgence and nostalgia found in the bakery aisle. But they also increasingly seek out products and ingredients that can deliver that indulgence without the associated guilt. This magazine explores the latest ingredients and formulation breakthroughs, from sugar reduction to natural colors to better-for-you fortification, that finally allow consumers to have their cake and eat it too.